*SNC*

When it comes to making your own website or blog, many people will search for ways to getting more traffic. This is often beneficial since more traffic means the chance of getting more sales or more revenue. However, there should be emphasis on the world “chance”. More traffic does not necessarily mean that you will get more sales.
Get Targeted Traffic
Just because you are getting more people to your site, it does not mean that they want to buy your products or will click on the links that you provide. You need to get traffic that has been targeted for your site. This is all about having a good marketing plan.
Targeted traffic is the audience that you are marketing towards – the audience that is likely to want your product that you are selling. No matter how much traffic you do get, if you do not get them visiting your website, you will not get the sales that you were expecting.
How to Get the Targeted Traffic
The first step is to have your marketing plan. You need to determine who your target audience is. This will help you determine the types of marketing that will work best for your audience. For example, if you are targeting the older generations, online-based marketing is not always your best option; they are more likely to pay attention to adverts in the newspaper or flyers through the door. However, if your target audience is the younger generation, you will likely do best with the use of social media marketing and other forms of online advertising.
Set up your marketing plan with your targeted audience and determine the best forms of marketing. Make a list of all of these and any others that you may want to try. There are some of the older generation who use computers so you cannot rule online advertising out completely.
Online Advertising?
Online advertising can be extremely effective in getting targeted traffic to your website. The benefit is that it just means a click or two and they will be there. There are some methods that have proven to be extremely beneficial for many companies and are on the top of most marketing companies’ lists.
The first is the use of forums. Take your time to find forums that link to what you offer on your website. You will need to be careful with the rules on each forum but you will usually be able to put a link into your website in your signature. You will need to post often and talk to people – not just promote your business and website. If people feel comfortable talking to you, they will likely check out your business to see what you offer.
Article marketing is another popular option and is very effective. This is where you create – or have someone do it for you – articles that are based on a similar topic to the products or service that you offer. You can then include links to your website or your own bio and post them on free article directory sites. There are plenty around which will allow back links to your website. Just make sure that the articles are high in SEO quality so others will find them.
A third option is to have sponsored blog reviews. Find other sites that offer something similar to you or work in the same industry and then check their Alexa rating. The lower the number on the Alexa rating means that the site is good and is getting a good amount of traffic per day. Once you have a list of blogs that have a rating of 500,000 or less, you can write to the site owners and ask for them to do a blog review on your products or services. This is a great way to let their readers know about your products or services, so they are more likely to check you out.