*SNC*

Today Internet has become a source of potentially huge earnings and so businessmen who normally operate "offline" try to expand their business (usually small to moderate) to new sphere. In most cases these people first become overwhelmed by the number of new terms and information. Usually they become bombarded by offers and spam messages from people who call themselves SEO experts and offer tremendous results within short time. In order not to waste your time and money on a service with doubtful quality, read this article first.


Let's start with several questions to people who are new businesses. What do you expect from SEO? Do you want to use it because you want to see your website on the top page of search engine listings? Or would you like to know what people want and seek in products like yours and want to apply SEO because it's known as a mirror of people searches?
If your primary aim is to become #1 in your field, think again prior to starting. Today search engines use complicated algorithms that involve multiple factors and it is, in true, unlikely for any new business to become high rated by search engine within short period of time. You will have to wait and, maybe, you will have to wait for a long time. Are you prepared for this?
I may suggest you have seen so many "super offers" that promise to make your website popular and "defeat Google", but believe me, these are nothing but marketing tricks that have one aim - make you open your wallet and pay. If you purchase one of such programs, most probably the only thing you get will be some basic SEO knowledge that can be accessed online for free and, maybe, a couple of tricks got from blogs devoted to SEO.
In general these "super programs" are nothing but a waste of money. Search engines like Google have crews of talented programmers who work on the same problem - how to make sophisticated search algorithms and better crawl websites. Even if some individual programmer finds out a "gap", it will be closed pretty soon.
So you may wonder there's no way to become top ranked within short time. No, there's one way and it implies spending money. This means you should participate in paid listings. Sign up for Google AdWords program, select your keywords, set up highest winning bid and your website will appear at the very top and in right column of search results that include your keywords. It sounds simple, but there are several problems that must be mentioned.
First, not all businessmen have sufficient funds for such Internet campaigns. If you just start your business online, most probably you're ready to spend some cash, but you'd like to escape serious investments. Second - people who use Google often know where paid advertisements are located and they expect to see paid service or product there. That is why people usually prefer clicking the results of organic search first.
So now let's move back to the question posted below. SEO is really important for new businesses because this is the only way to make search engine pay attention to things you offer and they may be pretty close to the products wanted by your potential customers.
The points that will be important for beginners:
- Proper keywords. Find out what people type in their search engine bars when they try to find a product similar to the one you offer. Make sure you use these keywords in your content and most important one is present in your domain name and titles.
- Check your sitemap. It should be well-organized and provide error free data. Check inner linking system. It should be simple, but effective.
- Someone has told famous "content is king". Today this phrase is still very true. Content rich in keywords wins. Do not turn your website into a bare price list. Each product should have a description between 300-700 symbols. Note images are good for people, but search engine robots cannot index information on pictures, so try to create a combination between images and text.
- Incoming links and outcoming links. When you post links to other websites, be careful. Post links wisely and preferably to related websites. Avoid numerous links to unrelated ones as this may cause lowering in the rank. In worst case your website can be considered as spam by Google.

You can now advertise your products, services, website etc. on SVTNIACORPS. You will be charge $10 for every ad placed on this blog. If you’re interested, ad placement is billed on monthly basis per ad space. The type of ad allowed is a 125X125 ad banner. For bigger banner, contact admin for negotiation of price.

So you’re looking to increase the profitability of your blog for the Christmas period (and beyond). You’ve optimized your AdSense, Chitika and Affiliate programs, you’ve even written a little seasonal content…. but there’s one missing element…. Traffic. Unless you actually have people viewing your blog it is very difficult to actually earn anything from it.
So how do you drive traffic to your blog?
I’ve written quite a bit of this previously in a number of posts (for examplehere) but want to spend a little time talking today about Search Engine Optimization (SEO).
Why SEO?
When you are looking online for information on a topic where do you go first?
While I’m sure there will be a variety of answers given to that question – the majority of average web users would answer with one word – ‘Google’.
Every day Search Engines like Google send many millions of web users to websites in their index. While there are plenty of Web 2.0 web indexing services around that are increasing in popularity – the fact is that search engines like Google, Yahoo and MSN are still the biggest source of traffic to websites on the web.
As a result – learning how to be indexed and ranked well by them seems like a no brainer.
Writing for Search Engines and Humans
Some bloggers have a problem with the idea of optimizing a blog for search engines. They argue that rather than writing for search engines a blogger’s sole focus should be that they write quality content for humans.
I personally don’t see that writing for humans and search engines have to be mutually exclusive things – in my opinion both can be achieved without compromising either.
Some bloggers argue that if you write for humans that SEO looks after itself. To some extent I agree with that – if you do write quality content that others like you will find that they link up to your site (a key in SEO) – however I would argue that incoming links from other sites is just one part of climbing the rankings in Search Engines (an important part but not the only one).
There are other factors that come into play also and I believe that by knowing them and naturally incorporating them into your blogging you can increase your chances of being found by readers in Google, Yahoo and MSN.
Of course – some people become a little obsessed with SEO and forget the human reader, don’t fall for this trap and keep a balanced approach and you’ll benefit both from traffic from the search engines as well as a loyal readership who keeps coming back for more quality content.
Basic SEO tips for Bloggers
I’ve written previously on this topic so rather than writing the same thing again in a slightly different way will republish some of my previous tips below. I hope you find them useful.

Before I start - I’ll say that while I do get a lot of SE traffic that I’m not really an SEO expert (it isn’t what I devote most of my time to). If you want to read something by someone who has spent a lot more time and effort on the topic I recommend looking at an e-book by Aaron Wall – SEO Book (aff). I’ve actually been reading through it in the last few weeks (it’s been on my to do list for a long time) and have found it really helpful.
SEO experts tend to divide search engine optimization techniques into off site and on site techniques.
Off Site SEO Techniques
Off site SEO techniques are as the name suggests factors from outside the site itself (ie from other sites) that impact the blog’s ranking in search engines. Many of these factors are outside the blogger’s control – however they are useful to know. The most obvious and probably most powerful offsite factor are Inbound Links (something I’ve already referred to above).
It is generally agreed that the links that point to a website are one of the most powerful way of climbing Search Engines results pages (in fact many argue it is THE most important factor). – To put it most simply – every link to your site is seen by the search engines as being a vote of confidence in your site.
Ideally Speaking – The best inbound links have three main qualities to them:

    they are from higher ranked sites than your own
    they are relevant to the topic you are writing about
    they link to you using relevant keywords to your page

Whilst you may not have complete control over who links to you these are the types of links that you should be dreaming of.
How to generate quality inbound Links?
Of course whilst most of us know this it doesn’t make getting such links any easier – its in the hands of others in many cases. So how do you get such links?

    Quality Content – There are all kinds of link generating systems out there but in my opinion the best way to get links to your blog is to write quality content that people will want to read. You can solicit links with others or sign up for different link building programs or even buy text links on other sites but the cheapest and probably safest approach is to build inbound links in a natural organic way as others link to your quality content.
    Notify Relevant Bloggers of your content – Whilst I don’t advocate spamming other bloggers and asking for links – I would recommend that if you write a quality post on a topic that you know will interest another blogger that it might be worth shooting them a short and polite email letting them know of your post. Don’t be offended if they don’t link up, but you might just find that they do and that in addition to the direct traffic that the link generates that it helps build your own page rank in the search engines (more on letting other bloggers know of your posts here).
    Directories – Another way to generating inbound links is to submit your links to directories. I know of webmasters who swear by the benefits of such a strategy – the first thing that they do when starting a new site is to do the rounds of directories – submitting links to key pages with appropriate keywords in the links. There are loads of directories out there – many of which offer a free submission. Ari Paparo has compiled a list of blog directories that you might want to start with.
    Inter-link your Blogs – Increasingly bloggers are starting or joining blog networks to enjoy the benefits of multiple sites and writers working together. One of the advantages of networks of sites is that they usually link to one another. In doing so you have complete control over how your sites are linked to from multiple domains. It is worth noting that you should be careful with this approach – if all your sites are hosted on the one server many think that Search Engines will work out what you’re doing and the impact will be lessened.
    Buy Links – Many professional web masters have a budget to purchase links from other highly ranked and and relevant sites. I won’t go into this too much here but you might like to read more about it in my recent post On Buying Text Links.
    Swap Links – Similarly many bloggers swap links with other bloggers. Sometimes this happens pretty naturally (you see someone linking to you so you link back) but in many cases the links are strategic ones and formally arranged between site owners. I get daily requests for such reciprocal links (I rarely act on them). Whilst there is some benefit in such link swapping I would again advise caution here as many SEO experts believe that the search engines have methods for tracking such strategies and devaluing the links. Some try to get around this by doing indirect or triangulated links. ie instead of site A and B doign a direct swap they involve other sites. So A links to C in exchange for D (also owned by C) linking to B (also owned by A) – makes your head hurt doesn’t it!?! There are also a variety of systems around that say they’ll take care of such interlinking for you – I know many who use Digital Point’s Free C0-Op Advertising system. Personally I tend to avoid such schemes and have a policy of linking to sites I think are valuable to my readers. If they link back then so be it.

If you’re looking for link exchange/buying/selling programs you might like to look at systems like:
- Link Adage
- Text Link Ads
- Link Worth
On Site SEO Techniques
Having looked at Offsite Search Engine Optimization Techniques I’ll now turn my attention to examining some of the factors you might like to keep in mind as you build your blog – (or Onsite techniques – things you do on your blog that help build a higher ranking). As with all SEO techniques there are many of these and a lot of speculation around all of them so let me touch on as many as I can:
1. Keyword Rich Content – identify a few keywords for your article that you’re hoping will get indexed highly by Google. Don’t pick too many but consider the questions

    How do I want people to find this post in Search Engines?
    What will they type into Google if they want information on the topic you’re writing?
    How would I find information on this topic in the Search Engines?
    What results come up when I do plug these keywords into Google?
    What other keywords are other sites using?

The answer to these questions will give you a hint as to what words you’ll want to see repeated throughout your article a number of times.
These keywords will need to be the most common words used in your article. Use them in some or all of the following ways:

    Keywords in post and page titles (read my post on using keywords in titles)
    Keywords in URL of page (blog herald wrote on this a while back)
    Keywords in outbound links. Of course you should always link to sources of content as an ethical consideration but the bonus of this is that many SEO experts think that linking to relevant and quality sites on the same topic of your post with good keywords can also add credibility to YOUR post also.
    Keywords in bold tags (try do it at least once)
    Keywords in heading tags (there is debate over exactly how to use them but it’s generally accepted that h1 tags are important and that h2, h3, h4 etc tags also have an impact. Having said that I’ve seen some pages rank very well in search engines without using heading tags. There are many tutorials online about heading tags
    Keywords in image alt tags
    Keywords in the general throughout the text of your post – but especially early on in the first few sentences
    Keywords in meta tags (they seem to be less valuable these days but many still believe they are useful with some search engines –

Of course you can go over the top with keywords in posts and let it destroy your content – but if it fits with what you’ve written tweak it to include the words you are targeting a couple of extra times. Most SEO experts recommend getting your keyword density up to between 5-20% – I think 20% is probably bordering on massacring your content.
One last word of warning and disclaimer on keyword rich content (because I can just hear the comments on this post already) – don’t sacrifice your readers experience of your site just for the sake of SEO. Yes keyword density can be important in climbing the search engine rankings – but more important is that your content and design are user friendly and helpful to readers. There is nothing worse than a site that is stuffed with keywords – these sites come off as cheap, nasty and spammy – don’t fall for the temptation.
Keep in mind keywords that might be specific to the season we are approaching. While during the year there might be less people searching for posts relating to Christmas, gifts, presents, new year sales etc – this time of year will see an increase in these types of searches.
2. Themed sites - One of the growing theories of SEO is that you are more likely to rank well if you have a substantial amount of pages on a similar theme. ie a niche topic blog will probably rank higher than a general one that covers many topics. Build a blog with over 200 pages of content on the same theme and you’ll increase your chances of ranking well as SEs will see you as an authority on the topic. The take home advice here is to keep to some kind of a topic/niche/theme for your blog. It is also probably another argument for categories and tagging posts that relate together strongly.
3. Site Design – Search Engines like well laid out, well coded and easily to navigate sites. Make sure your pages validate (I need to work more on this) and that they are viewable on all major browsers. Search Engines don’t tend to like too much Flash, Frames or Java Script in your site – keep it simple and clean and their robots will index your site a lot faster and more accurately. Also try to keep your blog free from dead links (a challenge for those of us with older blogs with big archives).
4. Interlink your Site – The way Search Engines index your blog is to send little robot crawlers to your site to track what you’ve written and follow the links. Make it easier for them to get around your blog by using internal linking wisely. Most SEO experts recommend that you provide some sort of Site Map that means every page on your blog is just a link or two away from every other one. One way to do this for bloggers is to make sure that your category pages are in your sidebars as I do in this blog. Also make sure every page links back to your main page and any other important pages on your site. If you’re writing on a topic you’ve previously written about consider linking to what you’ve written before or use a ‘other relevant posts’ feature at the base of your article. You’ll see in my menus at the top of the page a number of my key categories and articles. One of the impacts of having them highlighted in this way is that they have become some of the most highly ranked pages on ProBlogger simply because they are linked to from every page of this blog. This is a key point in the lead up to Christmas – if you have a few seasonal posts that you particularly want to do well in the SE’s make sure they are linked to from every page on your blog.
5. Update regularly – The more you update your blog the more often Search Engines will send their crawlers to your site to index it. This will mean your new articles could appear in the index within days or even hours rather than weeks. This is a natural benefit of blogging – make the most of it!
6. Outbound Links – There is debate over how SEs treat outbound links from your blog. I’m in the camp who believe that relevant outbound links enhance your site’s ranking in search engines. I always link out to quality relevant sites that I think my readers will find useful and have a little anecdotal evidence that seems to support the theory that this is healthy for the way SEs index you (check out Waynes article on the topic for more info). Linking to sites outside your own blog does mean you end up sending traffic away from your blog so you need to count the cost of such a strategy. Note that you should always try to link to reputable and relevant sites to your own page. Also keep in mind that too many outbound could have detrimental impact upon your blog. Like in most things in SEO – moderation is the key.
7. Choose your domain name wisely – there are numerous factors to keep in mind when selecting a domain name. For one you might like to include your keyword in it if possible. Secondly you should do a little research to see if someone else has previously used the domain. This could have both positive and negative impact. If it was a quality site with inbound links you might reap some benefits but if it was a banned spam site you could still be banned from Google for a long time. One service you might want to use to check expired domains is Way Back Machine at Archive.org.
8. Register your Domain for a Lengthy Period – a recent patent by Google indicates that it now looks at the length of your domain’s registration in ranking it. It does this because many spam sites have short registrations and a longer one indicates that you’re building a site with substance and are in it for the long haul.
9. One topic per post – the more tightly focused the theme of a page the better when Search Engines come to rank it. Sometimes you might find yourself writing long posts that end up covering a number of different topics. They might relate loosely but if search engine ranking is what you’re after it could be better to break up your post into smaller more focused pieces.
10. Write optimal length posts – there is some thought going around the Search Engine Optimization community that pages that are too short can get passed over for high rankings. I try to keep posts at least 250 words. Of course there are some posts on my blogs that are shorter, but if I’m writing a post that I want to rank well I try to give it some meatiness in terms of length. On the other hand don’t make it too long either – because in doing so you make it difficult to keep your keyword density up and could end up with a less tightly focused page. Research also shows that longer articles can have a pretty steep drop off rate in readers after the text gets below the ‘fold’ or to the end of the first screen of article (looks like this post is in trouble – is anyone still reading?).
11. Avoid Duplicate content – Google warns publishers in its guidelines about having the same content on multiple pages. This goes for both multiple pages that you own but also pages that others own. This is because a tactic of spammers is often to reproduce content on many pages and/or to steel content from other sites. There is some debate over what duplicate content does and doesn’t include (for instance many bloggers use ‘free articles’ as content on their blogs – these articles often appear on hundreds and even thousands of other sites around the web and to me could be seen as duplicate content) – my advice is to be very careful about how many places your content appears. I do republish occasional posts (or parts of them) but try not to do this too much and attempt to add elements that are unique on each occasion that the posts are republished).
12. Ping – services like Pingomatic (there are numerous others too) will ping a variety of websites for you to notify them that you’ve updated. In doing so you’ll also be letting search engines know that you’ve updated which will trigger their robots to come visit your blog. I’d also suggest pinging Google’s blog search tool.
13. Submit your RSS to MyYahoo – submitting your RSS feed to MyYahoo seems to help with getting indexed on Yahoo. Read more about this at Getting Yahoo Traffic for your Blog. Some also think that doing the same thing to Google’s Personalised pages could have a similar impact.
14. Quantities of Content – I always get into trouble when I write about having lots of content – but I think its true that bigger sites tend to rank better than smaller sites – whilst it is possible to rank highly with a small site – it’s probably not the norm.. Search Engines will see your site as more comprehensive the more content you have. You also better your odds of being found in Search Engines if you have more pages. By no means am I saying just to put up random junk content – be careful about this – rather work at building a comprehensive and large site over time.
15. Submit to Search Engines – You can do all the best onsite SEO strategies in the world and still get no where because the Search Engines have not found you to start with. Each search engine has a way of letting it know about your site – submit your URL to be included in the index. Please note that this takes time and perhaps a quicker and more effective way is to get linked to by a site already indexed by the search engine.
You might also like to tryout some of the services around that offer to submit your sites to search engines for you – I’d be wary of paying for this sort of service though. I never have and seem to do ok.
The Time Factor
One more element that I think is often overlooked in SEO tips posts is that of ‘Time’.
My own experience of blogging is that you can do all of the above things and still not be ranked well in the Search Engines for months and months. Here at ProBlogger it actually took around a year before I started to get significant search engine traffic – despite me doing all the ‘right things’.
This might not be particularly good news for those of you wanting to optimize your site for Christmas this year – but it is yet another reminder that blogging is a long term thing and that it takes considerable time for a blog to become established.
If you’re not ranking well in the search engines – hang in there. Keep posting, keep working on quality content and keep the above factors in mind – as you do this you’ll find that in time your SE traffic will gradually increase

Without any introduction and undue delay lets come to the point. I will start this post with a small question.

How adsense works?

I am sure most of you are able to answer this question.But let me answer this question for someone who don’t know the answer of this question.


“When a site/blog visitor sees an appealing adsense ad and clicks it you earn a share of money that advertiser pay google once ads are clicked.”


I think most of you will agree with me.( because there is no point to disagree in this !!)

OK, lets go one step further.Now I will extract some of the words from the answer I have given above.



1) “site/blog visitor”-

This is important as it is visitor who will click the ads and more visitors mean more clicks and more adsense income. In internet language we call no. of visitors as web traffic or blog traffic. So , more traffic means more income in general.


2) “sees”-

A visitor will click an ad only when he/she is able to see it first. If you have placed ad at some corner where visitor seldom scroll then that ad will not be seen, will not be clicked and you don’ get single penny. So , you have to place ads at a place where people are focussed.Placing an ad is referred to as ad placement.




3) “appealing ad”-

A visitor will click an ad only when he/she finds it appealing. An appealing ad is one which is on a subject or topic in which visitor is interested. In general if you have a post on dogs then your ads should also be about dogs. The idea is a visitor is on your page because he is interested in dogs , so , an ad on dogs will be appealing for him. In technical terms we call it ad relevance.



4) “Clicks”-

You will be paid only when some visitor clicks on your ad.So, if you are able to increase clicks you will increase your income.In technical terms we call it click through rates ( CTR).



5) “money that advertiser pay ”-

All ads don’t fetch you equal amount of money .Some ads pay you more and some less. Actually what you will be paid for a click depends on keywords you have used on your blog. So, if you are targeting a keyword for which bid amount is more you will get more money per click.The cost that advertiser pays for a keyword is called Cost per click (CPC).



So, now I think you have a fair idea about adsense and how to increase adsense income.To sum up the things-





1) Build traffic to your site.
2) Place the adsense ads properly.
3) Get relevant ads
4) Increase click through rates.
5) Target keywords for which average CPC is high.



You have to take care of all these five points in order to make handsome income from adsense. You won’t see results if you omit even one of the above mentioned point.

I shared a post on How to Monetize a Blog. Today, I want to share some basic principle anyone can use to make money online by using free Blogger Blogging Platform. What I want to teach as worked for me and is making money for me online on daily basis.

How to Make Money with Blogger Blogging Platform is a popular and common question among people that wish to make money with blogger blogs. If you aren’t familiar or don’t know what Blogger.com is, it is just a free blogging platform provided by Google. If you intend to start a blog and don’t have much knowledge on how to use HTML and other codes, you can make use of blogger.com because of its simplicity.

How Can You Make Money With Blogger?

The question above is simple and by the end of this post, you must have known how. Anyone that can read and write can make money through blogging. Blogging have no limitation; you can start blogging irrespective of your age, sex, race and others. Below are some rules you must observe if you really want to make money online through blogger.

1. Niche.

Niche is a position or activity that particularly suits somebody’s talent and personality. Before you do anything, you must first think and find a suitable niche for your blog. You must be familiar and have interest in the niche you are going to choose for your blog. Choosing unfamiliar or uninterested niche can make you a failure in the long run so you need to choose your niche wisely so that writing for your blog will be an easy task for you. In case you can write about many topics, you can start with one at the beginning and later create new blogs on other topics.

2. Set Up Your Blog

Setting a blog with blogger is quite easy. To register a blog, go to blogger.com and use your gmail account to register or create a new gmail account if you don’t have one. After registering, make sure you pick a good related domain name to what your blog is about. For example if you’re blogging about Dog Training, you can register a domain name like dogtrainingonline.blogspot.com. After picking up a good domain name, the next thing is to pick a good design for your blog among the design you will be presented.

3. Quality Content.

If you really want to be a successful blogger, you must try and write quality content. If at all you want to copy other peoples work, you must try and modify everything. And note that your blog post must be helpful to your readers. If you post are not helpful or if they are copied articles, readers may not come back. Search engines also hate copied content, so you must try to be original if you want success in blogging.

4. Let others Know Your New Blog Through Advertisement

One of the biggest mistakes made by bloggers is to create a blog and believe people will come to them without advertising. Though I have once experienced that before. If you want to make money online with your blogger blog, you must be ready to advertise your new blog to the world. There are two ways to get traffic online to your blog. The two ways are paid and free. To me, I prefer the free ones because they are the best ones. Some of the free ways to advertise your blog are:
• Through posting on related forums
• Blog commenting
• Sharing on social networking site like Facebook, Twitter, Digg etc.
• Asking other bloggers for a link exchange
• Putting your site link as your email signature
• Word of mouth etc. Just make use of any means that you know isn’t spamming.

5. Making Money with Blogger.

This is where the work lies. There are many ways to make money online through blogger. Some of the ways are:
1. Selling Advertising Space
2. Affiliate Marketing
3. Pay Per Click and Pay Per Impression (Google adsense, Bidvertiser, Chitika etc.)
4. Selling Softwares, E-book and Other Services Online

I have recently created a post on How to Make Money Online with Your Blog Here. Click the link and read the post for ways to monetize your blogger blogs.

Finally, to make money through blogger blogging platform, you need to be ready to work hard and apply all you have learnt here. Don’t expect an overnight success. From my research, It came to my notice that most successful blogger don’t make a dime when they started, but in the long run they became successful.

Blogging isn’t about money alone, below are some benefits you going to enjoy from blogging before and after you start making money from it:
• Networking opportunities.
• Confidence building.
• New friendships.
• Writing practice.
• Personal growth.
• Business building.
• Increased focus.
• Improved motivation.
• Opportunity to establish your expertise.

Please feel free to download and use my English language ebooks and audio to help you improve your spoken English. They will help you to pronounce English words correctly, practice English conversations in real situations, improve and test your English listening skills, and in general, be able to speak English more confidently.

Whether you are a student learning to talk in English, seeking how to pronounce words correctly, trying to develop fluency in English or looking for ways to prepare for international English tests such as TOEFL and IELTS, or you are a teacher seeking to develop listening and speaking skills in your students, make use of the resources available here. You can download them for free.

If you find any problem downloading any of my free ebooks or audio MP3s, please contact me. I'll help out.